Fox Market, Van Nuys Bl. Circa 1960


It is always fun to come across yet another old photograph of Van Nuys.  (Courtesy of USC Digital Archives)

This time it’s the Fox Market, a chain, which once had an outpost at 7425 Van Nuys Bl. at the corner of Van Nuys and Valerio, north of Sherman Way .

Fox_Market_Van_Nuys_California_ca1960sLegendary photographer Julius Schulman shot the Carl Maston designed structure sometime in the early 1960s. Maston was a noted Mid- 20th Century architect whose work is described as “stark and no frills” in his USC research repository.

A flat roof, floor to ceiling glass, and acres of asphalt mixed convenience and modernism.

The neat, spare, boxy building is gone, and in its place is a riot of ugliness typical of that stretch of Van Nuys where architecture has gone to die. And all who pass through here glimpse a hot Hell built by indifference, corruption and “The Free Market”.

The May 5, 1960 Los Angeles Times carried a display ad from the Fox Market, which also had many other locations throughout the Southland.

There was a pound of peanut butter for 39 cents, lamb roast for 39 cents a pound, cans of Libby Peaches for 29 cents, along with a 59 cent cream pie and 4 buttered steaks for 69 cents.

Nobody seems to drink grapefruit juice these days, but in 1960 you could have had a 46 ounce can for 29 cents to wash down your 4 pounds of red potatoes for 25 cents.

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