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USC Digital Archives


USC Digital Archives

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“Photograph of a huge pepper tree, Lankershim Boulevard and Victory Boulevard, Van Nuys, July 1928. A man in a suit stands at right looking up at the short, wide tree. The tree reaches over the dusty, weed-spotted yard at center where a pile of wood sits at left and a covered automobile sits parked at right. Several buildings stand along the street that extends down the far left into the background. Houses stand under electrical poles and trees in the right background.”- USC Digital Archives

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Huge pepper tree, Lankershim Boulevard and Victory Boulevard, Van Nuys, July 1928

Source: USC Digital Archives

“It Was So Much Better Back Then…”



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There is a virtual place online where middle-aged mourners can gather to express their memories of a locale where towheaded youngsters, Brycreamed dads, and aproned moms drove in $4,000 Caddies along spotless streets and empty freeways and sent their kids to brand-new schools and inexpensive colleges, swam in sunny swimming pools, consumed burgers in drive-thrus, and went to happy factories in Van Nuys where cars popped off the assembly line like cookies in a bakery.

Valley Relics was started by Burbank native Tommy Gelinas and, in his words, “is a personal collection of rare photos, yearbooks, documents, postcards, toys, photo negatives, vintage signs, books, antiques, and artifacts from the 1800′s to present, from the San Fernando Valley.”

His Facebook page mirrors the website with daily updates and photos and comments on long gone places that once dotted the San Fernando Valley.

One of their most recent additions is from Gregg and Davida Symonds of Agoura. Gregg’s father, Bob Symonds, owned Sunset Farms in Sylmar and was the developer of Valley Plaza in North Hollywood.

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Valley Relics seems to be enormously successful with 27,185 likes on FB.

It preserves the past and shows us what the San Fernando Valley looked like at one point in time.

Miracle on Elmer Street.


A street in Sun Valley, where flooding once occurred, and polluted rain water carried toxic waste, garbage and chemicals down to the Ocean, has been rebuilt to incorporate green landscaping, flood control, and solar power lighting. Courtesy of Tree People, the Metropolitan Water District and the LA County Department of Public Works.

Woodley Avenue Near Roscoe.


Woodley Near Roscoe, Van Nuys, CA b
Woodley Near Roscoe, View South, Van Nuys, CA
Woodley Near Roscoe View East, Van Nuys, CA.

West of the 405, the vista opens up.

The skies are big and the mountains vast.

This is the land of beer and jets, trucks and steel; gasoline, fire and the burning sun.

This is the Van Nuys Airport, the Flyaway, the Anheuser-Busch Plant, many warehouses, and an enormous sod farm.

Here men and women are working, a necessary condition.

And the horizon of the San Fernando Valley, the blue skies and the straight wide streets, the planes taking off, the delivery trucks speeding across Van Nuys, and a commuter train blowing its horn; this is work and we are in need of work and we live and work; and hope that work returns to our nation as it did in times past.

Up on White Oak Place


san fernando valley, originally uploaded by dugm2.

Up on White Oak Place last night: a party for a magazine launch.

The winds were blowing. Buzzing flocks of valet parkers ran to grab cars as partygoers arrived.

A for-sale mansion had been rented, an ornate and preposterously rococo place, elaborate and overdone; sunk under the weight of marble, chandeliers, heavy furniture and cartoon grandeur.

The event celebrated a new publication that will cater to the top one percent of income in the San Fernando Valley and those whose world stretches along Ventura Boulevard and up into these hills.

A Casa de Cadillac Cadillac in red was parked on the driveway. Young and sexy girls in leggy dresses, bartenders carrying trays of wine, and opulent tables of food from various restaurants in the Valley, were sprinkled around the backyard pool.

At one cheese table, I was instructed to eat ginger with a stinky Italian and to place honeycombs atop a goat, and consume silver painted chocolate.

Another table was full of thimble-sized pies whose ingredients were too small for my middle aged eyes to discern.

Big poster boards printed with San Fernando Valley photographs and graphics kept blowing over as the gusts blew across the panoramic backyard and pool.

After my second or third glass of wine, my tongue was unhitched from head, and anything that came to mind I spoke.

An ad salesman told me that his typical reader lived in a mansion “just like this” and that his Facebook page already had “4,000 fans without any publicity”.

I talked with a sharp Italian born professor who teaches languages at CSUN. Tragically, she was imported from Milan to Porter Ranch where she has lived for half a century.

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I went back into the house, detective and decorator, attempting to relate to the exotic style of furnishing inside.

In the dining room, a wide and tall glass fronted cabinet was filled and packed-like a rush-hour Tokyo subway- with Judaica: silver menorahs and tea sets, picture frames, glasses, engraved plates, silver Etrog holders, Kiddush cups, wine goblets. Three enormous black chandeliers danced satanically along the ceiling above onyx tinted granite countertops.

Near the center hallway, a heavy carved wooden desk presented the owner’s business cards for inspection, as if it were a hotel concierge conducting business. Multiple mezuzahs bedecked every interior door, bestowing blessings on bathrooms and bedrooms.

An enormous bathtub was surrounded by plastic bottles of Lubiderm which opened, without shame, to a stadium-sized bedroom where a leonine carved king-sized bed sat under a photographic portrait of a white-bearded Lubovitcher rebbe.

The house swung crazily between devoutness and decadence, minyan and orgy. Sadaam Hussein, Khaddafi, LL Cool J, Angelyne, Donald Trump: if they had collectively hired an architect, this is how it might have looked.

A small red room in the front was crammed full of more gold painted velvet baroque couches and chairs, pushed against the walls-like a Syrian police interrogation room- with a ghastly autographed, NBA orange basketball placed atop a pedestal for admiration….. or possibly worship.

The long wagon train of Jewish history had made its stops in Jerusalem, Tashkent, Tehran, Warsaw, Vienna, Tel Aviv; and finally stopped and unloaded 2,000 years of wares here on White Oak Place in Encino.

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Back in the backyard, I struck up a conversation with a quiet tanned gentleman dressed in an exquisitely tailored Italian blazer.

He had removed himself from the crowd, and sat alone on a lower level of the patio, where he and his wine surveyed the San Fernando Valley.

He told me he had just purchased the jacket that day, in a Goodwill store in Sherman Oaks. He worked as a caregiver to his 93-year-old mother and in his spare time took photos. One of his nighttime photographs of Ventura Boulevard was published in the premiere issue.

I knew then and there that he was like me, a real person in a fake environment, an honest loser at a party celebrating winners, an unemployed man, like many, who had lived in California his whole life and dreamed of escape from the Golden State.

I challenged him to arm wrestle but he said he wouldn’t because he might beat me. He warned me about driving intoxicated. And then he got up and said good-bye.

I waited and sat alone, around the floodlit pool, as sobriety slowly returned. Below me were miles of twinkling lights. And the wind was strong, the air bracing and refreshing.  And I was lost in my thoughts, cleansed, relaxed and free of worry, somewhere atop White Oak Place.

The Mobile Advertising Sign Blight.



One of the most persistent and ugly trends of the past few years are the appearance of mobile advertising signs, usually attached as trailers, on the back of pick-up trucks, parked along streets in Los Angeles.

On Burbank Boulevard, near Van Nuys Boulevard, this sign jumps across each side of the street every few days. The parking signs clearly state “One Hour” but this truck and its attached sign spend days and nights here camping out. This sign blocks traffic, creates a roadside hazard, slows down drivers and demoralizes our aesthetics.

Back in January, the Daily News reported a “Crackdown on Mobile Signs” . But like healthcare reform, job creation, and real estate activity, the corpse of public policy does not move.