55 years ago, the opening of the Budweiser plant on Roscoe Blvd. was a big event. Costing $20,000,000
and employing 1500 workers, the plant was a large contributor to the post-war prosperity of Van Nuys.
In 1957, the NAACP launched a boycott of Budweiser beer. An NAACP spokesman said that there were only two “Negroes” employed by Annheuser-Busch in their entire Los Angeles operations! Here is a more detailed article about the racial prejudice black workers faced in the 1950s.
Busch Gardens and Bird Sanctuary was part of the complex and a major tourist attraction for many years until it closed in 1976. Here are more photos of that attraction.